Ratings & Reviews for Zinsser Bulls Eye 1-2-3 Interior/Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-quart )
Ratings may include incentivized customer reviews.
What Customers Are Saying
Customers overwhelmingly praise this primer for exceptional coverage and stain-blocking ability, with most noting one coat effectively hides previous colors and seals raw wood. The smooth consistency applies easily, dries quickly, and requires only water cleanup. Many highlight strong adhesion to challenging surfaces like glossy paint, plaster, and drywall without sanding. Users consistently report professional results on cabinets, floors, and ceilings. A small number report insufficient coverage on new drywall or severe stains requiring multiple coats. Overall, reviewers strongly recommend it as a reliable, versatile primer.
Customer review summary generated by AI, including incentivized reviews.Good pricc gor quality paint
Would RecommendGreat pimer, only one coat to cover weĺl!
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Good product
Would RecommendEasy to remove & reseal lid. Smooth product.
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
True to color statement
Good coverage and hides well
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Great primer
Would Not RecommendEven spread and didn’t even need more than 1 coat
Verified Purchaser
Good primer
Would RecommendIt’s fine. Works like any primer. Not as thick as Kilz.
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Great product
Would RecommendSpreads great
Verified Purchaser
Block Primer
Worked as expected for exterior block repair. Used primer, then the exterior paint. Looks great! So glad I used the primer first.
Verified Purchaser
A little pricey
Would RecommendExcellent coverage
Verified Purchaser
Good coverage out of the can and tinted.
Would RecommendGave me good primer coverage and worked well when tinted.
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Lifelong user
Would RecommendMy go to primer
Verified Purchaser
easy cleanup
Would Recommendcovers well
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Recommended
Would RecommendGood Primer
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Easy to use
Would RecommendWork great
Verified Purchaser
Covers everything!
Would RecommendI wish I would have bought this in the beginning!!!! I had to paint the whole inside of my new house (roughly 1500 sq foot house). Years of fireplace smoke had stained the walls and it was taking me 4 coats of paint before. I went thru soooo much paint before using primer! One coat of primer, 2 coats of the color of choice and DONE!
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
for any kind of project
Would RecommendLike the way it covers all kind of previous surfaces, gives a great primed surface to paint over
Verified Purchaser