
Ratings & Reviews for Zinsser Bulls Eye 1-2-3 Interior, Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon )
Ratings may include incentivized customer reviews.
What Customers Are Saying
Customers overwhelmingly praise this primer for exceptional coverage, fast drying, and ease of application. Most highlight its ability to cover stains, dark colors, and patched surfaces in one coat, with many noting smooth application and quick dry times. Reviewers consistently report strong adhesion to bare wood, drywall, and spackle, with several mentioning decade-long loyalty. A few find it too thin on bare wood or prefer alternatives, but the vast majority consider it reliable and effective across varied surfaces.
Customer review summary generated by AI, including incentivized reviews.Go to
I use zinser 1,2,3 for ever project and have never been disappointedm it covers well and sticks. It's not the best at blocking heavy stains, but covers up a lot
Verified Purchaser
Great promer
Would RecommendThis worked perfectly as a primer.
Verified Purchaser
covered stains well
Verified Purchaser
Primer perfect
Would RecommendBought about a month ago to prime cement wall before painting. It worked perfect to prepare and cover for the final color.
From Bulls Eye 1-2-3 Interior, Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-quart ) Verified Purchaser
Horrible Product
Would Not RecommendThis product was so bad. When putting it straight on drywall it soaked in. It looked like I put no primer on the walls at all. Put two coats on then needed a third. So instead of using it I put a sherwin Williams quote on and that looks so much better
Coverage for stain blocking wasn’t as good as I thought it would be
Verified Purchaser
Thank you, Vincenzo, for sharing your experience with Rust-Oleum Zinsser Bulls Eye 1-2-3 Water-Based Primer. While this primer provides excellent adh... Read More

I used this in my bathroom and sunroom. Easy to apply.
Verified Purchaser
Great coverage
Would RecommendI used this primer to cover a red wall in my house. It did a great job of covering that dark red paint. Now the wall is beautiful. Excellent product.
Verified Purchaser
Great coverage
Would RecommendGreat coverage, reasonable dry time
Verified Purchaser
Coverage
Would RecommendI was excited to see how it covered the stains in my garage and it covered it so well!
From Bulls Eye 1-2-3 Interior, Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 5-gallon ) Verified Purchaser
Thank you for reaching out and sharing your experience. When applying Rust-Oleum Zinsser Bulls Eye 1-2-3 Water-Based Primer to a more porous surface,... Read More