Ratings & Reviews for Zinsser Bulls Eye 1-2-3 Interior/Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon )
Ratings may include incentivized customer reviews.
What Customers Are Saying
Customers overwhelmingly praise this primer for exceptional coverage and stain sealing, with most reporting that one or two coats effectively block stains, hide previous colors, and seal porous surfaces. Many highlight its fast drying time, smooth consistency, low odor, and water-based cleanup as major advantages. Reviewers consistently describe it as their go-to choice across diverse surfaces—drywall, cabinets, doors, and ceilings—citing reliable performance and professional results. A few report occasional issues with coverage on new drywall or adhesion to oil-based paint, though these represent a small fraction of feedback. Overall, most customers consider it a dependable, easy-to-use primer for all painting projects.
Customer review summary generated by AI, including incentivized reviews.Needed to add a couple coats.
Would RecommendGreat primer which we needed for the dark blue walls we were painting over.
Verified Purchaser
multi purpose paint
Would Recommendit fits the purpose
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-quart ) Verified Purchaser
Great primer!
Would RecommendPrimer worked great!
Verified Purchaser
Good product
Would RecommendDecent coverage for its price.
Verified Purchaser
I will not paint with out this primer
The best primer
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 5-gallon ) Verified Purchaser
Great product, good price, helpful employees
Verified Purchaser
Worth the price
Would RecommendHigh quality
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 5-gallon ) Verified Purchaser
Good
Would RecommendCovers
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-quart ) Verified Purchaser
Makes painting easy!
It made my DIY look professional!
Verified Purchaser
Primer coverage
Would RecommendCovers & hides really well
Verified Purchaser
Thin primer
Would Not Recommendone coat doesn't cover stained furniture
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-quart ) Verified Purchaser
N/A
Only needed to use one coat on new dry wall
Verified Purchaser
Great product
Would RecommendAlways covers Greta first coat
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-quart ) Verified Purchaser
Easy use
Would RecommendEasy 1,2,3 use
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-quart ) Verified Purchaser
Very good product
Would RecommendEasy to use.
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 5-gallon ) Verified Purchaser
It does what it says it does!
Would RecommendThis product has always worked great on all my projects.
Verified Purchaser
Very easy to work with and great result.
Would RecommendUsed to touch up some exterior paint.
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-quart ) Verified Purchaser
The best out there
Would RecommendMy go to primer for the toughest of needs. I bought this recently to redo some exterior trim and it does what it says, and says what it does. Great product.
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-quart ) Verified Purchaser
Recommend
Would RecommendExcellent product. We removed popcorn ceilings and used this primer prior to painting the ceilings. It went on smooth without any issue. It's pretty thick and dries quickly.
Verified Purchaser
Thank you for the review! Please keep in mind that Rust-Oleum Zinsser Bulls Eye 1-2-3 Water-Based Primer traps most stains in the primer film and wil...