Ratings & Reviews for Zinsser Bulls Eye 1-2-3 Interior/Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-quart )
Ratings may include incentivized customer reviews.
What Customers Are Saying
Customers overwhelmingly praise this primer for exceptional coverage and stain-blocking ability, with most noting one coat effectively hides previous colors and seals raw wood. The smooth consistency applies easily, dries quickly, and requires only water cleanup. Many highlight strong adhesion to challenging surfaces like glossy paint, plaster, and drywall without sanding. Users consistently report professional results on cabinets, floors, and ceilings. A small number report insufficient coverage on new drywall or severe stains requiring multiple coats. Overall, reviewers strongly recommend it as a reliable, versatile primer.
Customer review summary generated by AI, including incentivized reviews.Worth the price
Would RecommendHigh quality
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 5-gallon ) Verified Purchaser
Good
Would RecommendCovers
Verified Purchaser
Makes painting easy!
It made my DIY look professional!
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Primer coverage
Would RecommendCovers & hides really well
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Thin primer
Would Not Recommendone coat doesn't cover stained furniture
Verified Purchaser
N/A
Only needed to use one coat on new dry wall
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Great product
Would RecommendAlways covers Greta first coat
Verified Purchaser
Easy use
Would RecommendEasy 1,2,3 use
Verified Purchaser
Very good product
Would RecommendEasy to use.
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 5-gallon ) Verified Purchaser
It does what it says it does!
Would RecommendThis product has always worked great on all my projects.
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Very easy to work with and great result.
Would RecommendUsed to touch up some exterior paint.
Verified Purchaser
The best out there
Would RecommendMy go to primer for the toughest of needs. I bought this recently to redo some exterior trim and it does what it says, and says what it does. Great product.
Verified Purchaser
Recommend
Would RecommendExcellent product. We removed popcorn ceilings and used this primer prior to painting the ceilings. It went on smooth without any issue. It's pretty thick and dries quickly.
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Primer is fine
Would RecommendThis primer is fine and I am glad it comes in 5 gal, whII needed.
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 5-gallon ) Verified Purchaser
Good quality, but needed more
Good coverage, but get a little more than expected if you’re covering joint compound. The dry mud soaks the primer in for the first coat and definitely needs a second coat.
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Step 1 for long-lasting paint Bulls Eye 123 Primer
Would RecommendGreat product!!!
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Had to go stronger
Covered some of the marks on my basement cement walls, but, not some grease marks. They bled right through 3 coats.
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Thank you for the feedback on Rust-Oleum Zinsser Bulls Eye 1-2-3 Water-Base Primer. Even the best primer performs best if excess grease is cleaned fi...
Primer paint
Would RecommendI've used this product for years and it covers great.
From Bulls Eye 1-2-3 Interior_SLASH_Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon ) Verified Purchaser
Perfect for problem area pre painting
Would RecommendGreat Product. Easy to apply, covers well and dries to a nice finish. It makes painting over difficult existing finishes a breeze.
Verified Purchaser
Thank you for the review! Please keep in mind that Rust-Oleum Zinsser Bulls Eye 1-2-3 Water-Based Primer traps most stains in the primer film and wil...