
Ratings & Reviews for Zinsser Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 5-gallon )
Ratings may include incentivized customer reviews.
What Customers Are Saying
Customers overwhelmingly praise this primer for exceptional coverage and hiding power, with most reporting that one coat effectively covers dark colors, stains, water damage, and crayon marks. Reviewers highlight its versatility across drywall, wood, laminate, and exterior surfaces, noting quick drying, low odor, and strong adhesion. Many describe it as economical and easy to apply by brush, roller, or spray. Long-term users report 20-plus years of reliable performance. A few mention needing two coats on heavily worn surfaces or noting stronger odor, but these concerns are vastly outweighed by widespread satisfaction and repeat purchases.
Customer review summary generated by AI, including incentivized reviews.One coat covered it
Would RecommendGoes on even provides good coverage, a bit of an odor but it dispates quickly
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Great Primer for Interior House Painting Project
Would RecommendThis primer was the unsung hero of our DIY house interior painting project. We first used it after sanding down a drywall wall that had been painted dozens of times and suffered from bumps, textures, etc. The primer gave us a clean surface and allowed to topcoat to cover easily in two coats. We then used it everywhere, including helping blend large drywall compound seam repairs.
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Its a primer not a paint.
Would RecommendGood coverage and easy to work with. For a water base product. I perfer it over kilz water base primer. Rolling is smooth and brushing is more even. Overall I would recommend this product., for the texture and the price. I give it 4 stars.
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Very versatile; works well on many surfaces
Would RecommendThis is a great primer and works as advertised. I used it to prime for paint in a large family room which had wood paneling on the walls. The paint helped hide the dark paneling and allow for good adhesion of top coat of paint. I did that project 3 years ago and it still looks great. I bought another 2 gallon bucket recently to use for a similar purposes in another room. I would highly recommend.
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Great for primer stained cabinets before painting
Would RecommendBest all around primer that is out in my opinion, that takes care of all surfaces!
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Best Primer on the Market!
Would RecommendSome of the best primer out there. Covers and seals great! Won't be disappointed.
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Recommend it
This primer is great! It goes on very smoothly and looks great when it’s dried.
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Covers dark walls
Would RecommendUsed to turn a black office light yellow! Two coats and I was able to transform my dungeon into a light and airy haven.
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Works great
Would RecommendWorks great on wool paneling and wood cabinets. Recommend.
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Primer works
Would RecommendWorked as a standard Primer should. I would buy the product again
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Covers it up
Would RecommendHides stains and smells very well. Lays flat and spreads evenly. Great for remodels and new builds. Def recommend
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Go to Primer for paint application
Would Recommendgreat product, covers and sticks well. good for new drywall applications and cover old paint and for starting over.
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Good stuff
Would RecommendI’ve used this primer several times and it blocks grease stains & spots leaving walls ready to accept paint
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
For all surfaces
Would RecommendIt has very good coverage on walls, if you are looking for a primer, this is it.
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Great primer
Primer worked as expected. Resolve issues with paint bubbling and pealing on old wood surfaces.
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Went on well, but not a one coat application
Would RecommendIt was cheaper buying 3 gallon bucket than it was two 1 gallonsl cans. It was thick but still took several layers to cover over dark paint. Not sure if it would have been better to spend more and get a one coat paint.
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Does the job for fresh drywall!
Would RecommendWorked for what I needed it to! Used for priming fresh drywall in a garage, it was soaked up by the drywall and made it so the paint covered way faster.
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized
Good hiding primer.
Would RecommendGood hiding primer. This and 1 coat of paint is all I needed to complete my project. Odor is not over bearing either.
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified PurchaserIncentivized