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Bulls Eye 1-2-3 Interior/Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon )

Ratings & Reviews for Zinsser Bulls Eye 1-2-3 Interior/Exterior Multi-purpose Water-based Wall and Ceiling Primer ( 1-gallon )

4.6
1282
Review
 4.6 out of 5
1282 Reviews


90% Recommend this product

Ratings may include incentivized customer reviews.

What Customers Are Saying

Customers overwhelmingly praise this primer for exceptional coverage and stain sealing, with most reporting that one or two coats effectively block stains, hide previous colors, and seal porous surfaces. Many highlight its fast drying time, smooth consistency, low odor, and water-based cleanup as major advantages. Reviewers consistently describe it as their go-to choice across diverse surfaces—drywall, cabinets, doors, and ceilings—citing reliable performance and professional results. A few report occasional issues with coverage on new drywall or adhesion to oil-based paint, though these represent a small fraction of feedback. Overall, most customers consider it a dependable, easy-to-use primer for all painting projects.

Customer review summary generated by AI, including incentivized reviews.
1282 Customer Reviews

Would Recommend

Super

June 25, 2026
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I have not used the item yet.

June 25, 2026
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Response from Rust-OleumSupport

Thank you for rating Rust-Oleum Bulls Eye 1-2-3 Water-Base Primer, Tony. If you have any questions about the product or the application, we're ha...

Rust-OleumSupportJune 25, 2026

Rustoleum

Good value

Would Recommend

Smooth finish good coverage

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great coverage

Would Recommend

great coverage

June 22, 2026
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Does the job!

Would Recommend

This is the only primer I use. Follow the guidelines on the label for application and surfaces. I’ve never had any problems using the product and it does what it says it does!

June 21, 2026
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Great coverage

Would Recommend

Coverage is excellent. Used it over old drywall that used to be covered with "orange peel" texture. After sanding off the texture, I was left with 50-year-old drywall that soaked up the primer. The 1-2-3 primer left a great smooth surface for the paint. Walls did/will need to get hit up with another coat of primer over the filled patch holes. Piece of cake. I'm renovating the whole house by removing the texture, and I need all the "help" I can get. Three bedrooms, two baths, kitchen, family room...

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This is reliable primer; an industry standard

Would Recommend

Great coverage, and descent price.

June 19, 2026
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Good

Would Recommend

Good

June 19, 2026
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one of the best in my book

Would Recommend

Easily helped cover brigh blue door from previous owners

June 19, 2026
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One coat seals underside of 40 y/o patio roof

Would Recommend

Excellent performance, always delivers. One coat sealed the underside of a 40 year old patio roof that was being ravaged by carpenter bees. Created a sealed, even surface which bonded solidly with paint. Carpenter bees are gone!

June 18, 2026
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Bulls Eye 1 2 3 works.

Would Recommend

This product was a great purchase to prime a pvc conduit and metal piping prior to painting these items to match our exterior paint

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