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Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 5-gallon )

Ratings & Reviews for Zinsser Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 5-gallon )

4.7
166
Review
 4.7 out of 5
166 Reviews


94% Recommend this product

Ratings may include incentivized customer reviews.

What Customers Are Saying

Customers overwhelmingly praise this primer for exceptional coverage and hiding power, with most reporting that one coat effectively covers dark colors, stains, water damage, and crayon marks. Reviewers highlight its versatility across drywall, wood, laminate, and exterior surfaces, noting quick drying, low odor, and strong adhesion. Many describe it as economical and easy to apply by brush, roller, or spray. Long-term users report 20-plus years of reliable performance. A few mention needing two coats on heavily worn surfaces or noting stronger odor, but these concerns are vastly outweighed by widespread satisfaction and repeat purchases.

Customer review summary generated by AI, including incentivized reviews.
166 Customer Reviews

it works

same old product since yesteryear

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Great product

Would Recommend

Did a great job sealing after popcorn finish removed

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Outstanding Coverage for ceiling NEEDS!

Would Recommend

Easy to use, & the coverage for this project, just one coat did the trick!

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Quality product at Good cost

Would Recommend

Quality product. Nice bright white finish.

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Works great

Would Recommend

It only takes one coat.

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Worth the higher price

Would Recommend

It's getting cold here and the mini-split isn't installed yet so I wanted a primer that worked in lower temperatures. Zinsser says Bulls Eye 1-2-3 is good down to 35 degrees. It works really well: easy to roll or brush and goes on smooth. So far I've used it on bare drywall, bare wood, painted wood, and metal corner bead, all with good results.

December 8, 2023
From Bulls Eye 1-2-3 Interior Multi-purpose Water-based Wall and Ceiling Primer ( 2-gallon ) Verified Purchaser
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Seems like good stuff.

Would Recommend

Seemed fine to me. Used 3 buckets to coat my 10X16 garden shed, mostly with a paint sprayer.

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great product

Did an excellent job

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Works great to cover underlying discoloration

Would Recommend

This product works well to seal floors with previous pet damage.

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just buy kilz

Would Not Recommend

kilz is a little more money but covers so much better. this stuff paints like it's watered down. seeing a product thinking I can save a few bucks and end up spending more in the long run. lesson learned.

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Response from Rust-OleumSupport

Thanks for sharing your experience. Zinsser Bulls Eye 1-2-3 Water Based Primer is a high hide water-based styrenated acrylic water-based primer-seale... Read More

Rust-OleumSupportMay 3, 2023

Rustoleum

Didn't work

Would Not Recommend

It didn't do what it was advertised to do. When I removed the painter's tape, much of the paint which was supposed to stick because of this product, didn't stick. It was not a good primer and I returned the remainder for a refund.

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Response from Rust-OleumSupport

Let's see what we can figure out. As noted on the labeled instructions for Zinsser Bulls Eye 1-2-3 Water Based Primer, dries to the touch in abou... Read More

Rust-OleumSupportApril 3, 2023

Rustoleum

ehhh

Would Not Recommend

used on MDF-needed to do 3 coats to cover properly

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Response from Rust-OleumSupport

Thank you for reaching out and sharing your experinece! When applying Rust-Oleum Zinsser Bulls Eye 1-2-3 Water-Based Primer over a more porous surfac... Read More

Rust-OleumSupportDecember 28, 2022

Rustoleum

Not good at all

Would Not Recommend

Bought this to seal some old drywall I had stripped popcorn texture off, as it has a dew water stains. I first used a grywall primer but the couple of water stains bled through. SO, I figured this would seal those small water stains. Well, I was thourolly disappointed. Not only did it fail to block those water stains, but it turned to yellow where it covered the old drywall. The first coat of drywall primer didnt even yellow on the drywall. I also am very upset about the sheen. It looks like sat...

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Response from Rust-OleumSupport

Thank you for reaching out, Trey! While Rust-Oleum Zinsser Bulls Eye 1-2-3 Water-Based Primer should have more of a flat sheen, it will not block wat... Read More

Rust-OleumSupportDecember 27, 2022

Rustoleum

Excellent primer!

Would Recommend

This paint has great coverage! I used it on OSB walls and it worked great!

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