Ratings may include incentivized customer reviews.
What Customers Are Saying
This fire starter product is generally effective and reliable for starting fires, though some customers have noted issues with a recent formula change. The majority of reviewers praise its ability to quickly and easily ignite materials, with many stating it is the best they have used. However, a significant number of customers have complained that the new gel-based formula is too thick and less effective than the previous liquid version.
Customer review summary generated by AI, including incentivized reviews.dont like
Would Not Recommendwas not like the good stuff I always bought , too thick and does not soak into the pellets
Not for pellet
Would Not RecommendBought this to start fire in my pellet pit. Traditional lighter fluid is too thin and absorbed to fast by wood pellets. Thought this would be a good idea. First off, it's just slightly more viscous than lighter fluid, but still very thin and rapidly absorbed by pellets. When burning, because it's ethanol based, it burns way too fast and way too cool (not enough heat) to light up the pellets. At the end you pretty much just burns the product itself instead of ignite the pellets.
Save your money.
Would Not RecommendReally not worth the price. It takes forever to get the job done.
Verified Purchaser
JUNK
Would Not RecommendTHE PRODUCT IS NOT THE SAME AS SHOWN, DIFFERENT BOTTLING AND NOT NEAR AS GOOD
Verified Purchaser
Not necessary with pellet stoves
Find I don’t need it with these pellets! Not sure if it works or is necessary with Golden Fire - wasted $.
Verified Purchaser
I ordered this on line, but got a different bottle
Would Not RecommendIt is not in the container show above, it comes on gloppy, whereas the above container squirted a thinner, more effective fire starter.....the starter we got clogs up the pellet rack
Verified Purchaser
Instant Light!!!
Would RecommendI was having a hard time getting my fires started and this saved me from giving up!
Verified Purchaser
The product in the picture above, black bottle, works great. However, they are substituting another clear bottle, same label, that does not work at all! So thin just drips down to the ash bin. Awful and dangerous!