Ratings may include incentivized customer reviews.
What Customers Are Saying
This fire starter product is generally effective and reliable for starting fires, though some customers have noted issues with a recent formula change. The majority of reviewers praise its ability to quickly and easily ignite materials, with many stating it is the best they have used. However, a significant number of customers have complained that the new gel-based formula is too thick and less effective than the previous liquid version.
Customer review summary generated by AI, including incentivized reviews.Fire Starter Gel
Would RecommendEasily lights and burns down quite slowly which allows the pellets to catch much easier.
Verified PurchaserSweepstakes
Great product
Would RecommendI like this much better as it comes out much easier than gel.
Verified PurchaserVerified Pro Sweepstakes
Squeeze’n Light
Would RecommendWorks as advertised and doesn’t take much. Make sure there is sufficient air flow, dry wood and wadded up paper or twigs and your set for a great fire! I Highly Recommend!
Verified PurchaserSweepstakes
Safer than Gas
Would RecommendWas looking for an alternative to gas to light my fires in my pit. Yeah, gas is fun, but i like the hair on my face to not be scorched. I happened upon this and works well. Not explosive when lighting, nice slow burn that helps get things going. Only downside i have found is it doesn’t spread quickly enough around the spray pattern.
Verified PurchaserSweepstakes
Fire starter
Would RecommendBest i ever bought,fast working for lighting wood stove and pellet stoves
Verified PurchaserSweepstakes
Works for us
Would RecommendWorked good for "first firing" of pellet furnace.
Verified PurchaserSweepstakes
Squeeze’nLight Gel Fire Starter
Would RecommendExcellent product it really works well. We’ve tried other fire starters with our pellet stove over the 10 years that we’ve had it. This product has always worked because it seems to be made with a better quality ethanol type gel which sticks to the pellets better, and burns longer
Verified PurchaserSweepstakes
Worked very well with our new Pellet BBQ grill we bought from Lowes.
Verified PurchaserSweepstakes
Firestarter
Would RecommendIt's an outstanding and safe product for all wood fire pit owners.
Verified PurchaserSweepstakes
Best ever
Would RecommendHave tried many gels this is the best accessory to our woodstove we have ever tried easy to squirt in and used very little starts fire every time
Verified PurchaserSweepstakes
Great Product
Would RecommendIf you want the quick light, get Imperial Firestarter.
Verified PurchaserSweepstakes