Ratings may include incentivized customer reviews.
What Customers Are Saying
The Brita Longlast+ water filter is praised for its excellent water taste and quality, long-lasting filter life, convenient and easy use, cost-effectiveness, and environmental benefits. Many customers report the filtered water tastes great, with no unpleasant odors or aftertastes. The filter is noted to last for 6 months or more before needing replacement, much longer than standard Brita filters. However, a few customers have reported issues with the filter not lasting as long as advertised or not fitting properly in their pitchers.
Customer review summary generated by AI, including incentivized reviews.Great filter!
Love this filter! We've been using it for a couple of years. Our water has a very strong chlorine smell, and this filters it out. Water now smells and tastes great.
From brita.com
I wish I read the reviews before purchasing a pitcher with an Elite filter, which doesn't fit securely. Water just streams into the pitcher, which leads me to believe the water is not being filtered. Seems many others have had the same experience.
From brita.com
Like filter lasting for 6 months
I am happy that I only have to change the filter every 6 months.
From brita.com
Doesn't Filter AT ALL
I purchased FOUR long lasting filters thinking of inflation. Now I am stuck with all these filters. The water comes out so fast I can't even fill the reservoir halfway. I then checked the water quality and it is the same as the tap water. I am tempted to break open one but I do not have another proven filter. I decided to to open another one a few days later and it is the same thing. I have two proven duds and I use it now to water my plants. I went back to Zerowater!
From brita.com
Thanks for giving us a try, Suzy, and we're sorry to hear that our Longlast Filter filtered too quickly. Please ensure you're lining up the groove on ...
Bad design for older pitchers
DOES NOT HOLD IN PLACE WELL! Filter will float up when filling & have to hold down in place
From brita.com
Thanks for reaching out, and we're sorry that our LongLast Filter wasn't a perfect fit. So we can help get you back on track, please give us a call at...
When is Brita going to fix this issue (part II)
Interesting.... I took the time to write a rather long review on here on Jan 16, 2023, which someone from Brita responded to, giving me a case # to call them and discuss my issue, and now it appears to have been deleted along with quite a few others, and the star rating on this product seems to have gone up quite a bit... Weird! I'll say it again, these filters don't work. The original that came with my dispenser was fine, but the replacements have been terrible. They filter fine for a week or ...
From brita.com
Thank you for your feedback, Kyle. We’ve improved the performance of our Elite filters and believe the filters that slowed down were older models. So ...
Great
[This review was collected as part of a promotion.] Performed much better than I initially anticipated, and lasted even longer compared to older versions
From brita.com
Time saver
[This review was collected as part of a promotion.] The 6 month filter was a fantastic idea. So happy with it
From brita.com
Great product!
[This review was collected as part of a promotion.] Great product! Lasts long just as advertised. Water tastes great!
From brita.com
The best
[This review was collected as part of a promotion.] We use this filter for the second time and it is so good.
From brita.com
Granted, one doesn't know without a lab test, but
[This review was collected as part of a promotion.] I've been using these Longlast filters for a few cycles now, and it really makes me happy that I can feel confident in the water quality I'm ingesting. It may be confirmation bias, but the water really does taste better, and I drink a lot of it.
From brita.com
Great taste and long lasting
[This review was collected as part of a promotion.] Great taste and long lasting product. Works for more time and more efficiently
From brita.com
elite filter
[This review was collected as part of a promotion.] Filters water nice, but slow with filtering water through
From brita.com
Bye Bye Lead
[This review was collected as part of a promotion.] This long lasting filter is perfect for me since I need to refill my dispenser multiple times per day. There is a lot of lead in the water where I live and this is the only filter that I can easily and reliably find that removes it along with other harsh contaminants.
From brita.com
Eh
[This review was collected as part of a promotion.] I found this product to be pretty average. The water tasted a bit weird (which has never happened with my regular replacement filters.) Wouldn't buy this again - will only continue to buy the regular filters which are great for me.
From brita.com
Long-lasting Filter
[This review was collected as part of a promotion.] Nice blue colored filter should last longer than white filter
From brita.com
went back to white
[This review was collected as part of a promotion.] takes way too long to drain- actually it doesn’t drain at all waited over its must be a dud
From brita.com
This certainly sounds frustrating, and thanks for letting us know. We're sorry to learn that our Elite Filter didn't filter at a faster rate, and we h...
Good filter but does not last six months
[This review was collected as part of a promotion.] Filter does work and water tastes better. For some reason, the filter never seems to last as long as it is advertised.
From brita.com

This certainly sounds disappointing and we're sorry that our Elite Filter wasn't a perfect fit. We'd like the chance to look into this and ask that yo...