
Ratings & Reviews for HGTV HOME by Sherwin-Williams Showcase Flat Alabaster HGSW4031 Acrylic Interior Paint Paint + Primer ( 5-gallon )
Ratings may include incentivized customer reviews.
What Customers Are Saying
The Sherwin-Williams paint provides good coverage in many cases, with customers reporting that it applies well in one coat. However, some found that it required multiple coats, especially over darker or textured surfaces. There were also reports of issues with the paint's consistency and application, such as streaks and dried globs. Overall, the paint is a decent quality product, but customers recommend applying a primer first and being prepared to do multiple coats for more challenging projects.
Customer review summary generated by AI, including incentivized reviews.Lay it on me
Would RecommendSmooth finish easy and wonderful coverage
From Showcase Flat Ultra White Tintable Interior Paint Paint + Primer ( 1-gallon ) Verified Purchaser
The Showcase paint required 2 coats.
Painted a bedroom with a flat Showcase paint in Medici Ivory. One coat and happy with results. Moved to living room and dining room. Painted it with the Showcase flat in Alabaster color. Paint only covered 200 sq ft and had to go over most walls again. I was painting over a flat light beige color. Painted ceilings with flat high reflective white. Again only covered 200 sq ft per gallon and had to go over ceilings twice. Tried 3 different rollers. End result after 2nd coat is good.
From Showcase Flat Ultra White Tintable Interior Paint Paint + Primer ( 1-gallon ) Verified Purchaser
Color completely different once applied to wall.
Would Not RecommendThe color looked completely different at home. The color is called "Marshmallow Cocoa", and the sample card at the store was great. However, at home it looked pink. I ended up repainted 3 days later. Great quality paint, but very disappointed with the way the color looked.
From Showcase Flat Ultra White Tintable Interior Paint Paint + Primer ( 1-gallon ) Verified Purchaser
Thank you for your review. Although the sample is a representation of the color, it can look different on your wall with the lighting in the room wh...

Easy to roll on.
Would RecommendCovered old paint with no bleed through.
From Showcase Flat Ultra White Tintable Interior Paint Paint + Primer ( 1-gallon ) Verified Purchaser
Covers well
Would RecommendAble to get color correct for us
From Showcase Flat Ultra White Tintable Interior Paint Paint + Primer ( 1-gallon ) Verified Purchaser
The one coat coverage brightens walls immediately.
Would RecommendExcellent one coat coverage. Color will seem darker when first applied but will dry to the true color. Very easy to apply.
From Showcase Flat Ultra White Tintable Interior Paint Paint + Primer ( 1-gallon ) Verified Purchaser
Great for canvases to use instead of gesso
Great price
From Showcase Flat Ultra White Tintable Interior Paint Paint + Primer ( 1-gallon ) Verified Purchaser
Terrible product
Would Not RecommendPaint was very watery it say one coat coverage i ended up with 3 coats to cover
From Showcase Flat Ultra White Tintable Interior Paint Paint + Primer ( 1-gallon ) Verified Purchaser
Thank you for your review of the Showcase Paint. We apologize you were not satisfied with the coverage of the paint for your project. The coverage c...

Thank you for taking the time to review the Showcase Paint. We apologize you were not satisfied with the coverage of the paint for your project. The...